Phuket Town is the administrative and historical capital of the island. Its old town, a UNESCO City of Gastronomy, fascinates with its colourful Sino-Portuguese architecture, trendy cafes and Chinese temples. It is the economic and cultural heart of Phuket, far from the beach frenzy.
The real estate market here is urban and accessible: apartments, renovated shophouses, modern condos and townhouses. Ideal for professionals, entrepreneurs and long-term rental investment (students, employees). Stable rental yield and lower price per sqm than the coast, with strong gentrification potential.
According to CBRE and C9 Hotelworks, Phuket remains one of Asia’s fastest-growing branded residence markets, driven by luxury tourism, limited beachfront land and increasing international demand.
Best Areas for Branded Residences in Phuket
Top investment areas include Bang Tao, Laguna, Layan, Kamala, Surin and Mai Khao, where branded luxury projects benefit from beach access, premium infrastructure and strong rental demand.
JFTB Real Estate Phuket assists international buyers searching for branded residences, luxury villas, foreign freehold condominiums and off-market investment opportunities across Phuket.