Highlight your house or your condo to better attract and charms potential renters or buyers.
Don't forget: a few minutes is the time required to trigger the favorite of a buyer for a house or an apartment.
And in less than 5 minutes, real customer knows whether to continue the visit or not.
It is meaning that the rent or the sale of real estate may fail in less than 5 minutes.
A bad or medium impression or feeling, a too strong atmosphere that does not like or simply disappointment at the announcement enough to scare away.
To facilitate the Rental or the Sale of your Thailand Real Estate and help this "impulse buy" during visits, Americans created the "home staging", a concept that arrives in Thailand.
The goal of the home staging is to upgrade your property to place it above the competition.
How to do it?
Unlike a typical decoration or design intervention that created the personality of those who live there, home staging rejects all that is too tied to the current owner.
Depersonalized your Villa or Apartment to let it becomes more accessible to everybody. Exactly, as a model home, it pleases the greatest number and each can project himself to live.
On the top fatal mistakes, most are in the hands of the Owner. Collaborate with your real estate agent to minimize the impact of each of these mistakes will help to closed the deal and transforming the Sale or Rent of your home in a reality.
Here are the main mistakes real estate agents usually reported made by owners looking to sell or rent their property.
Overpriced the property's value
Nothing shocking here. The most common mistake owners make that prevent them from selling or renting their property.
If you overprice your real estate there is a pretty good chance no one is going to want to rent or buy it. Real estate agents do not set the real estate market.
A great real estate agent will suggest a price at which to list your home based on comparable homes that have already sold in the market. Overpricing a home to 'see if you can get someone to bite' is not a strategy employed by someone really serious about selling. Overpricing a home will lead to missed opportunities with buyers that are serious about buying in the range at which your home should be listed.
Visit availability - It's hard to set a visit...
When customer can't get in to physically inspect the property , your luckies are low. Owners need to understand that listing a home is going to lead to some inconveniences in your normal routine. Many serious buyers may want to physically inspect a property during times which may not be convenient for the seller. Knowing this, motivated sellers need to understand that flexibility in when you allow the home to be sold could have a direct impact on the sale of your home.
Cluttered area - Unwilling to depersonalize or remove clutter
Owners are sometimes unwilling to either make the effort, or unwilling to compromise how they live in their home during the time the home is on the market for showings. Serious sellers realize that by depersonalizing the home and removing unwarranted clutter, it allows potential buyers to more easily visualize their own things in the home.
When you live in your home day in and day out, you become comfortable with your own 'things'. In many cases, however, your 'stuff' can make a room feel smaller than it actually is and in some more extreme cases, your 'stuff' can completely distract someone from visualizing the potential of a room.
Many agents will make recommendations about ways to remove clutter or depersonalize your home. Some will even suggest that a professional home stager be brought it to completely maximize the space and create a setting maximizes the buyers ability to visualize their own things. The key thing to remember here is these suggestions are not personal and you may have to be a little uncomfortable so that your house puts it's best foot forward.
Unpleasant or bad smells inside and around the property
Most real estate agents aren't going to be this blunt. But in some cases they wish they could be. They'll take a more tactical approach and say something like.....'during the time your house is on the market, it might be a good idea to smoke outside'.
But what they know is that nothing will stop a potential buyer in their tracks faster than a strong odor of any sort. In some cases this could just be the left over smell from last nights dinner. In more extreme cases, agents tell horror stories of entering homes that have a bad smell of pet urine or smoking.
The main concern for the buyer is, of course, "is the house going to smell like this once we move in?" Real Estate agents confirm that many a buyer has passed on a home after coming to their own conclusion on that answer.
Your agent isn't suggesting a fresh coat of paint and new carpet because they don't like how things look. They are making this suggestion because they realize that the smoke odor in your home is going to be a major turn off for anyone thinking about buying your home.
Owner unwilling to make repairs and renovations prior to listing.
No owner wants to spend some money making repairs and renovations. Realtors understand that. But they also understand that few buyers want to move in to a home that needs a bunch of work done immediately upon moving in.
One of your objectives to selling or renting your home is to make it as appealing as possible to as wide of an audience as possible. If the seller is unwilling to make repairs, and a buyer doesn't want a bunch of work upon moving in, you've shrunk the pool of potential buyers for your property.
Owners unwilling to negotiate with customers.
Setting a market price on a home is not an exact science. Many realtors will give the seller a range in which they predict the home will sell. As a seller, you should always want the most money the market will bear. That being said, the unwillingness to negotiate with buyers can turn away even the most serious buyers.
Price is not the only condition which is open to negotiation. Customers and owners can negotiate on dates, fixtures that might stay with the home, repairs and a host of other sticking points. Sellers that refuse to negotiate and are set on digging in their heels are much less likely to find a willing and able buyer.
Don't be insulted by low offers. Buyers want to get the home for the best price and on the best terms they can. Just like a sellers wants to sell for the best price on the best terms. It's rare that either party walks away from a negotiation with everything they want. Motivated sellers understand this and are willing to negotiate.
Low quality pictures, marketing and communication.
This fact will most likely fall on your property agent. But knowing that bad photos can be an impediment to the sale or the rent of your home, as a seller it's imperative that you demand great photography from your agent.
Most customers will probably first be introduced to your home online. Bad and low quality pictures could be cause for them to disregard your home before they ever set foot in it.
The pictures used to market your home are usually the 1st impression any customer will have of your home. When picking an agent to list your home, ask to see examples of photos and communication from previous listings. Do their communication and marketing make you wish to have a look at the home?
Never let your home go on the market without photos! Having professional photos is a plus but have nice pictures is a must.
The property is plain messy.
You were late for work this morning so you ran out of the house without picking up from last night's dinner. Not a big deal.....unless you have potential customers that will be stopping by.
Some people may be able to look past the dishes stacked up in the sink, but enough buyers won't be able to look past the mess. Remember, buyers want to envision their things in your house. The more obstacles you put in the way, the harder time they have connecting with the home emotionally.
Take the time every day to make sure everything is cleaned up and the home is in showing condition.
Owners who like to play tour guide during visits.
Almost every realtor who participated agreed that sellers should leave the house during showings. Some sellers want to stick around and make sure buyers see all the important features of a home. The problem with that as a owner you don't know what's important to this customer.
Owners that hover around during a showing will make the customer nervous. They won't feel comfortable discussing things they like or dislike about the house with their agent. In addition, most buyers like to explore a little bit. Interested buyers tend to do things like open cabinets and check in closets to get a better sense for the entire home. A hovering seller can make this very uncomfortable for some buyers.
Bottom line......leave the house when it's being shown. Your presence there will only make things worse.
Taking the wrong real estate agent.
You decided to list with your family or with your friend that just got in the business. You paid no attention to their experience or what they do to market a home. Maybe not the best choice.
Real Estate agents will often suggest interviewing more than one agent. You'll never know if your aunt is going to do a good job of marketing your property if you have nothing to which to compare her.
Don't be scared to ask a real estate agent questions about why they are a better choice than anyone else you may be considering. Just like with any profession, there are good real estate agents and there are bad real estate agents.
Let's work together, JFTB Real Estate Phuket supports you in all the different processes
Some advices of our Real Estate Agency in Phuket to Sell or Rent a Property: want to rent or sale your phuket property
Find a home in Phuket with JFTB Real Estate Thailand site for Phuket property classifieds ads.